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The PLG Glossary

The PLG Glossary

Design

User Interface (UI)

Definition of

User Interface (UI)

User Interface (UI)

User Interface (UI)

User interface (UI) refers to the visual and interactive components that allow users to interact with digital devices, software, or applications. The main goal of a user interface is to make a user's experience as intuitive, efficient, and pleasant as possible. UI design includes elements such as menus, buttons, icons, typography, color schemes, and other visual cues that help users navigate and understand the functions of an application. Well-designed UI can improve user satisfaction, streamline workflows, and increase productivity. For example, a mobile app with a well-designed UI will have clear, easy-to-use navigation, intuitive icons, and an attractive color scheme that invites users to engage with its features. Similarly, a website with a well-designed UI will be easy to navigate, with clear menus and buttons that guide users to the information they need.

The aesthetics and visual design of a product. The UI of a product is the visual feel, color schemes, font styles, button styles, and other product elements that define a product.